Tuesday, October 26, 2010

Brandpotion.com || My Winning Entries

Here are the various ad concepts of mine that won prizes at Brandpotion.com

(Click on the contest names to see the briefs - click on the ad title to see the ads)

1. Consolation Prize | "Mirror of Success" | Ad title: "Reflections of the Maximum City"



2. Best Print Ad | "Times Green Ganesha" | Ad Title: "Rejoice, Revive, Rejuvenate"



3. 2nd Prize - Community | "Times Green Ganesha" | Ad Title: "Ganesha says Think Green"



4. Best Print Ad | "Biggest Creative Team in India" | Ad Title: "Food for Thought"



Well the booty includes a Nokia X2 phone, a Samsung Corby phone, Gift Vouchers from Bookzone and Shoppers Stop



The Bookzone vouchers came in really handy - picked up a couple of books for myself and one for my sister...

(click on the covers below to see more)


But what I am proudest of is the 3 certificates that adorns my workstation :)

And they just published my interview on the site - click here to read it.
Thanks Team Brandpotion!

Sunday, October 24, 2010

Cocktails and Dreams



Ok, so the name is plagarised. Ok, so it was a corny movie with a cheesy tag line: "When he pours, he reigns." and excruciating bromance. But hey, when Brian Flanagan stood up on the bar and recited the Last Barman poem, I knew I wanted to mix some great cocktails one day...

 "I am the last barman poet / I see America drinking the fabulous cocktails I make / Americans getting stinky on something I stir or shake / The sex on the beach / The schnapps made from peach / The velvet hammer / The Alabama slammer. / I make things with juice and froth / The pink squirrel / The three-toed sloth. / I make drinks so sweet and snazzy / The iced tea / The kamakazi / The orgasm / The death spasm / The Singapore sling / The dingaling. / America you've just been devoted to every flavor I got / But if you want to got loaded / Why don't you just order a shot? / Bar is open..."



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A couple of weekends back, a friend was kind enough to ask me to bar-tend for her party. The drinks I concocted were quite well received (yes I say so myself!) and I have been meaning to write down the "recepies" lest I forget them... reading yesterday's Mint Lounge prodded me into action. So here's what I mixed - Cheers!
 
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Dirty Lemonade
Alcohol: Vodka (preferably Sminorff Citrus) 30 ml
Lemon juice, mint leaves, jal jeera, a few seeds of green chilly, a pinch of sugar, black salt / rock salt (kala namak) and soda
Glass: Tall Glass

Rim the glass with jal jeera

Pop in the mint leaves in the glass
Squeeze in the lemon juice
Add a hint of sugar and black salt / rock salt
Swirl in the glass
Fill with ice
Pour the Vodka in
Top up the glass with Soda
Drop a few (max 5) seeds of green chilly

You’re ready to take a swig!


Nimbooz:
Alcohol: Vodka (unflavoured) 30 ml
Nimbooz, soda and tobacco sauce
Glass: Tall Glass

Pour the Vodka in the Shaker
Add about 5 cubes of ice (fill about 2/3rd of glass with Ice)
Pour in about 90 ml of Nimbooz
Add a couple of drops of Tobasco Sauce
Top with a bit of soda for the fizz and shake well
Pour in the tall glass and serve

½ LIT
Alcohol: Vodka 30 ml, Bacardi 30 ml
Pepsi, Lemon
Glass: Tall Glass

Pour in the vodka and Bacardi in the shaker – and swirl
Add a squeeze of lemon and the pepsi – shake well
Fill a Tall Glass with Ice and pour in the drink

Spanner (my twist on the classic Screwdriver)
Alcohol: Vodka 30 ml
Guava Juice, chaat masala and one green chilly (split in the middle)
Glass: Round Glass

Pour the vodka and Guava Juice in the shaker – shake well
Pop in about 4 cubes of ice in the glass
Pour the mix into the glass
Drop in the split green chilly and serve

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These are some more, that I am saving for the next party!

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Cobra Coffee:
Alcohol: Whiskey 30 ml
One pouch of Nescafe, a pinch of cinnamon powder and chocolate sauce
Glass: Coffee Mug

Brew a strong half mug of coffee
Pour in the whiskey
Add a hint of chinnamon powder and a couple of drops of chocolate sauce
Shake well and serve hot in a coffee mug!





Kal Boishakhi (stolen from the menu of Oh! Calcutta)
Alcohol: Vodka 30 ml
Aam Panna / Aam Pora, lemon juice, soda, chaat masala and one green chilly (split in the middle)
Glass: Round Glass

Rim the glass with chaat masala

Pour the vodka, squeeze in the lemon juice and and swirl in the glass
Fill with ice
Pour the Aam Pora
Top up the glass with Soda
Drop in the split green chilly and serve



Hara Kiri (aka Herbie)
Alcohol: Vodka 20 ml, Bacardi 20 ml and Gin 20 ml
Sprite / 7Up, mint leaves, tulsi leaves, khus syrup
Glass: Tall Glass

Drop the herbs in the shaker and crush’em
Add a few ice cube
Pour in the alcohol in the shaker – and shake well
Fill a Tall Glass with Ice - Strain and pour in the drink
Top up with sprite and garnish with a leaf of mint and tulsi
Add a drop of thick khus syrup in just before serving




Vellam
Alcohol: Vodka 30 ml
Coconut Water and tobacco sauce
Glass: Tender Coconut Shell

Pour in the alcohol and coconut water in a shaker
Add a couple of drops of tobacco sauce, some ice and shake well
Strain and pour into the coconut shell to serve





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This post would not have been possible without having seen the master himself at work - a huge thank you to my Mama ... and to the "Cocktail Kings" on TLC. 

Here's what I mean by Tall Glass and Round Glass - and if you happen to like these recepies and/or want to share some of your recepies with me, do drop me a line:

Tuesday, October 19, 2010

The 60 Second Puja Parikrama - Mumbai 2010


Well, you can take the Bong out of Calcutta but come Pujos, you will never be able to take Calcutta out of the Bong.

In true Bong spirit and tradition, despite office and no chuti, I dragged some friends out Pandal hopping and we managed to visit 20 of a total of (reported) 91 Pujos held across the Maximum City - most of them by googling them up - I would love it if someone could help me with directions of some more Pujos. So please share the directions / locations of some of the ones I missed. Also, in case you want directions to any of these Pujos / hook up with me for going Pandal hopping next year, do drop me a line...

Here are my ratings:
# Best Pandal: 1. Powai 2. Chembur
# Best Protima: 1. Powai 2. Chembur
# Best Ambience: Vashi Sector 1, Vashi Sector 16 (hey I heard KK sing) and Ramkrishna Mission
# Best Lighting: Nerul
# Best Food: Mukherjee Caterers Bandra
# Best Glam: Tie between Rani Mukerjee's and Abhijeet's Puja
# Best Crowd: Tejpal Hall / Lokhandwala / DN Nagar
# Best Pujo program on the Telly: Pujo Parikrama and Dadagiri on Zee Bangla!
# Best Recommendation: From my boss to visit the Powai Puja!
# Best Company: All of my friends who made up for not having family around this Pujos - thanks guys!

Till next year then, bolo bolo Durga Ma ki... JAI!
Pujo 2010
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Monday, October 18, 2010

Creative Passion

After a hectic Pujo weekend, today I was down with fever and cold. Terrible thing really on a Monday morning, just when I was looking forward to going to work (honest!). Anyway, this afforded me the chance to log on to FB during the day and I say this post by Brandpotion.com:



It got me thinking. Here's what I came up with:

The one "Creative" thing that I am passionate about is "Designing" - it could be just about anything... from sending out customized birthday wishes on email to office powerpoint presentations, from doodling font faces to making ads for Brandpotion, from making photo collages for friends and family to designing a book cover or cutting a CD for a friend with a customized CD cover - designing stuff gives me my kicks. For me God is in the detail. Designing need not always be cutting edge - for instance, one of the things I am proudest of designing, is a table lamp I made from an old plastic bottle... 

I simply love all things creative - photography, writing (short stories, poetry), blogging, painting... just the sheer pleasure of creating something from scratch is something that I am most passionate about! They say necessity is the mother of invention... I would rather say creativity is the mother of invention and source of pure joy and satisfaction!

Shubho Bijoya