Tuesday, March 22, 2011

Brandpotion.com || Earth Care Awards 2011 - Part 2

Here are some more of my ad concepts for the brand new competition on Brandpotion.com called  “The Earth Care Awards 2011” - click here to see my earlier concepts for the same competition - as always, I would love your feedback and please do vote for the ads...

Introduction: Saving the environment is a task that cannot be done just by one person, one organisation or even one country. But it takes the efforts of individuals to prove that it’s possible—-that the effort of just one person can change the minds of a group of people, that the effort of a group of people can affect the actions of an organisation and so on. And while this domino effect will eventually make conservation a global phenomenon, it’s important to remember that this starts with the effort of an individual.

The Earth Care Awards 2011 has been brought into existence to celebrate the efforts of individuals, to recognise and appreciate their contribution to the environment. Go Green India is calling for ads from you to promote the Earth Care Awards 2011, which will be held on 9 September 2011.
For more information, you can log on to www.gogreenindia.co.in

The Brief: Create an ad that establishes the purpose of the Earth Care Awards 2011. You have to promote: 1) the importance of saving the environment, and 2) the Earth Care Awards 2011.

Here are my ads:

"Go Green Now"

"Green = Money"
In a capitalist "greed is good" world, it's time to take a step back and think at what we are doing - are we killing the goose that lays the golden eggs? For instance, the Big Brother has attacked many countries in pursuit of Black Gold - what when Oil runs out in 10 years? Latest measurements confirm that the world's oil and natural gas supplies are running out too fast. At some time between 2010 and 2020 the world's supply of oil and gas will fall below the level required to meet international demand. Our only chance is to Go Green... if for no other reason, for economics alone!

"Earth Shield"